Translations for marketing and communication campaigns in Chinese
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A quick overview of the Chinese language
Based on the traditional written Wen-li and Northern Mandarin, the Beijing dialect became the new standard language Kuo-yü, which reflects a literary language that is far away from the colloquial variant.
The Chinese alphabet is a word alphabet with about 50,000 characters, of which between 3,000 and 4,000 are of general use. Characters with the same sound are distinguished by differences in tones, which gives it that special sound.
In 1956, an alphabetical reform was carried out in the People's Republic of China, in which the more complicated characters were replaced by 500 simplified characters. In Taiwan, the traditional alphabet is still used, so two alphabetic systems are used at the same time, the simplified and the traditional.